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Political Management (POLM) Courses

POLM 5001 [0.5 credit]
Institutions and Governance I

A critical introduction to the development of public policy and the exercise of political power in Canada, concentrating on political management in the context of Parliament and political parties.

POLM 5002 [0.5 credit]
Institutions and Governance II

An examination of how public policy originates, and how its development is managed within the executive branch, with particular emphasis on the Cabinet process and the relationship between political actors and the public service.
Prerequisite(s): POLM 5001.

POLM 5003 [0.5 credit]
Strategic Communications I

An introduction to the range of issues involved in formulating and implementing a political strategic communications strategy, with an emphasis on using public opinion research, developing messages, and drafting speeches and policy papers.

POLM 5004 [0.5 credit]
Strategic Communications II

An exploration of how to understand an issue environment, develop positive and productive social media and mainstream media approaches, create a crisis communications strategy, and ensure a strong reputation management capacity.
Prerequisite(s): POLM 5003.

POLM 5005 [0.5 credit]
Foundations of Political Management I

A critical introduction to the theory and practice of political management in Canada, ranging from the legislative framework in which political staff operate to relations with public servants, legislators and stakeholders, as well as the practical challenges of administering a political office.

POLM 5006 [0.5 credit]
Foundations of Political Management II

This course further examines theory and practice in the governance of political staff through historical and international comparisons and analysis. The course also explores critical issues in Cabinet relationships, political-bureaucratic interactions, ethics and decision-making.
Prerequisite(s): POLM 5005.

POLM 5010 [0.5 credit]
Polling and Opinion Research

The different elements of opinion research such as opinion measurement, questionnaire design, interviewing, data analysis and interpretation, and how this helps understand the process by which citizens make decisions about political issues.
Also offered at the undergraduate level, with different requirements, as POLM 4010, for which additional credit is precluded.

POLM 5011 [0.5 credit]
Political Campaigns

The latest trends and innovations in political campaigns: use of new technology and social media, campaign organization, fundraising, development of messages, GOTV efforts and how they are used in leadership, local, issue and national campaigns.

POLM 5012 [0.5 credit]
Political Advocacy

An exploration of the knowledge and skills necessary in political advocacy and public affairs: public policy knowledge, in-depth knowledge of the political system, strategic communications skills and particularly the ability to explain complex problems and solutions clearly and concisely.
Also offered at the undergraduate level, with different requirements, as POLM 4012, for which additional credit is precluded.

POLM 5013 [0.5 credit]
Political Management and the Media

An examination of the organization and practices of major media. Coverage of public officials, public policy issues and legislative battles, paying particular attention to the current and seismic changes in the media as agencies of public address, and the consequences for politics and governance.

POLM 5014 [0.5 credit]
Political Marketing

Using case studies and simulation exercises, the course will provide students with an understanding of political marketing strategy, market intelligence, consultation and participation, political product development and branding, and marketing practices in government.

POLM 5015 [0.5 credit]
Political Policy Landscape

The course will introduce students to the basic frameworks and concepts used in applied policy analysis and build capacity to monitor and analyze future policy trends and options. The seminar will include briefings on selected current issues in Canadian policy from key experts.

POLM 5098 [1.0 credit]
Practicum Placement

Supervised work experience over 10 weeks in an appropriate placement approved by the graduate supervisor. It culminates in a 30-page (or equivalent) analytical work graded by the academic supervisor and one other member of the Carleton University faculty.

POLM 5900 [0.5 credit]
Directed Study

A program of supervised reading and preparation of written work in an area not covered by an existing graduate seminar may be arranged with permission of the Department.

POLM 5905 [0.5 credit]
Special Topics in Political Management

Topics vary from year to year. Students should check with the Department regarding the topic offered.

Summer session: some of the courses listed in this Calendar are offered during the summer. Hours and scheduling for summer session courses will differ significantly from those reported in the fall/winter Calendar. To determine the scheduling and hours for summer session classes, consult the class schedule at

Not all courses listed are offered in a given year. For an up-to-date statement of course offerings for the current session and to determine the term of offering, consult the class schedule at