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POLM 5010 [0.5 credit] Polling and Opinion Research

Exploring theory, design, and execution of public opinion research to support campaign and advocacy strategies. Overview of ways to incorporate research in strategy development, methodologies used, and how to use opinion research to make better decisions. No statistical or mathematical background required.
Includes: Experiential Learning Activity
Also offered at the undergraduate level, with different requirements, as POLM 4010, for which additional credit is precluded.